» Is my current telephone system equipped for On Hold Messages?

» How easy is to fit to my existing phone system?

» What should I be telling my callers on-hold?

» How often should we update our message?

» What if we don't put our callers on-hold very often?

» How can we justify the expense?

» What are the effects of music on callers?

» What type of voice should we use for our productions?

» Is my current telephone system equipped for On Hold Messages?
In some cases an additional line card must be fitted to facilitate an external audio source but in general, most telephone systems come equipped with a MOH (music on-hold) port music to which we can connect our equipment. If you're not sure whether your phone system is compatible we can enquire on your behalf with your telecoms provider.

» How easy is it to fit to my existing phone system?
Our equipment is compact, user-friendly and can be installed on to most systems in under 20 minutes without any disruption to your communications. If you already have some form of media player connected to your phone system such as a CD player, you can quickly change over to one of our digital players and no installation or programming is necessary.

» What should I be telling my callers on-hold?
We have found the best use of On Hold Messaging includes cross-selling products and services, information on how to use your website, promoting special offers, hours of business, unique selling points and upcoming events. On Hold Messaging can be a sales message, an informational message, an educational message, a courtesy message - or any combination you wish to choose. More.

» How often should we update our messages?
This depends on your requirements. Most of our clients update their music and messages every quarter where as some of our larger call centre clients update as often as every week. We'll record your updates as you need them to keep your information as current as possible. You can change the voice-over artist, music style and entire script content on each update to ensure fresh audio your callers can positively relate to.

» What if we don't put our callers on-hold very often?
Although we don’t encourage our clients to put callers on-hold, there are legitimate reasons why callers are placed on-hold every day. Customers may require information that needs to be looked up, or they may wish to wait if their intended party is on another call or has to be paged.

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» How can we justify the expense?
On Hold Marketing, like any other type of marketing, is an investment. After a while you will realise that it pays for itself many times over by reducing caller hang-ups, promoting a higher awareness of your company’s products and services and inspiring customer confidence in your business. This is why an ever-increasing number of Irish businesses are beginning to utilise this unique self-promotional tool.

» What are the effects of music on callers?
The type of music you use for your production can be just as important as the information about your company. A lively mood can excite your callers, an easy listening piece can keep them interested whereas classical music can pacify. All of our productions include a wide range of music from your preferred genre to ensure callers are not subjected to the same audio on a regular basis. Choose a style of music that that reflects your corporate image and we will do the rest.

» What type of voice should we use for our productions?
Both type of music and voice are subjective to the business making the decision. We can provide guidelines and advise as to what type of voice would be suitable but it is largely down to what best suits your company brand and image.

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